This video rules: “Nice On” by Par Skateboards out of New Jersey. Perhaps the first skate video to be cross-edited with golf footage, so if golf hits the #trendwatch, you know where the nascency was. Otherwise, an all-around inspirational watch on the levels of fun you could squeeze out of hanging out in a industrial park with your friends.
“What happens when Kim Kardashian posts a picture wearing one of your hats?” Village Psychic spoke to Jerry Hsu about the ins-and-outs of starting a brand in the era where everyone has a brand + about the 1993 Foundation team, naturally.
It is easy to forget that we’ve been living in “this” for two years already, given that 2020 and 2021 feel like one giant blob of time. And for all the things that have irreversibly changed during the pandemic, skateboarding — particularly with friends outside, not in a skatepark — has remained a consistent comfort for all of us.
I found this folder of unused footage that Dre filmed almost two years ago (a lot of the A-roll stuff wound up in Josh’s “Quaranteam” part), and just got sappy and appreciative skimming through it, so felt compelled to put it on a timeline to have as a memento ☺️
Anybody selling hard goods can attest to the “skateboard boom” that began in the lockdown months. People who had not picked up a board in years because life got in the way were buying new completes because, like, wtf else was there to do?
But what about those who never let life entirely get in the way of skating? For them, this past spring was a tidal wave of free time that no gainfully employed adult skateboarder thought they would experience until they were retired with bad knees. It was a pass to be 17 again, at least for a bit.
As outlined in 2019’s outing, Josh has been on a half-decade streak of filming parts mostly on his two days off from work a week. For a sizable chunk of 2020, there was no work, so this year’s is an extended edition — complete with cameos from some extended QS family members who haven’t popped up in an edit for deep.
Edited by Eric Cruz. Appearances from Connor Champion, Kevin Tierney, Troy Stilwell, Zach Baker, Kadeem Walters, Ty Lyons, Meatball, Ryan Santiago, Cyrus Bennett, Haffa, Antonio Durao, Ron Parker.