Jamal Smith | Quartersnacks

Long gone are the days of bi-weekly skateboarding discourse from the PWBC news network. Having shifted focus towards merchandise and the #streets, PWBC anchors are now only summoned to report on the most crucial issues of our time.

In 2014’s installment, they cover:

1) A potential steroid-abusing version of Enrique Lorenzo.
2) Stereo and their responsibility for the proliferation of penny boards.
3) Whether or not using a “bungie cord” as a roll-up is legitimate.
4) Palace being distributed in the United States by Baker Boys.
5) Jamal Smith — star of skateboarding’s legitimate first ever #viral video — coming out of retirement to teach you fakie dreidel spins.
6) Reider’s HUF commercial…obviously.
7) Joey Pepper being chill and Jahmal Williams BGPs.

But most importantly, if you have a United States-based skateboard sales operation or are affiliated with one in any way, it’s going to be significantly easier for you to carry Palace boards now…which might also mean they will be on the road to hiring and staffing an entire PWBC 24-hour news network by 2017.

The summer is over, there’s snow on the ground, Barack Obama has been re-elected, and with no “We Found Love” to guide us through the static this year, we are left with a mess of developments that are harder to pinpoint as genuine movements than #trends of earlier cycles. There has been no defining #trend this fall, just miscellany with varying levels of staying power. Seven key observations below.

Earth Tones

Greens and browns are known to have wardrobe visibility spikes in October, as fashionable skateboarders depart from greyscale to indulge the fall spectrum, but they have stuck around longer than usual for FW12. Please note that earth tones are not a #trend but a staple for two distinct demographics: 1) Skaters from Florida / skaters from New Jersey who are commonly mistaken as being from Florida, and 2) People whose favorite video part circa 2008-2010 was Pappalardo in Fully Flared.

Swishy Pants

Analysts expect that increased tolerance of earth tones is due to the re-canonization of camo. By that same token, the heavily #trending category of comfort-wear has provided widespread adoption of skating in sweatpants. And where is there to go once camo is the norm and everyone is at peace with sweats? Swishy pants, obviously.

Tag: Jamal Smith

The Annual PWBC News Segment

#TRENDWATCH2012: Final Fall/Winter Report