The first thing you notice about Nico Marti’s new video is how cold the first few minutes feel: the footage in gloves, visible breath, an added level of last-try desperation at a midtown bust.
As your viewing experience continues, some questions come up. Wait, are there parts in this? Did they just leave New York? What is this pleasant music? Wait — is that fucking Channing Tatum?
Be Honest is a follow-up to All Those Days, which was a Texas video born out of the pandemic-era boom in local videography. Some of the other outlets labeled it a New York vid by mostly Texas ex-pats, but there’s a massive Texas section sandwiched between the beginning and ends back in New York.