2023 feels like fertile ground for party videos.
What is a party video? Can you just throw in some footage of people doing shots, and 140 BPM your way into party video territory?
Like certain things, you know it when you see it. A party video is a good time, yes — but it doesn’t even need party footage! It’s a video where you can feel that the participants didn’t spend months arguing about what song fits best for what part. Friendships were not bent to near breaking points in the video’s creation, and footage was not treated with absolute sanctity, because after all, it’s only footage. You can always get more.
“Fashion Mondaine” earned the title of 2023’s first great party video, and Chase Walker and co’s STILL feels like the next one.
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Today is the longest day of the year: nobody has time to watch some sappy video introducing the new kid on the team, and an ender opus from the O.G. to some song that him and the filmer spent three months arguing over. Save that for November and December. Real ones know that summer actually ends after July 4th, and everyone’s trying to fucking party right now.
Enter Late Nite Stars‘ “big parody” video, which feels like it was edited in the middle of a rave in Ibiza.
With Drake making house now — and skateboarders having spent a decade-plus being indoctrinated by #skatevideohouse via Palace videos — it was only natural that skaters would begin getting years ahead of his full-fledged 2024 plunge into EDM. (Wild it’s taken this long, tbh.) And what is skateboarding if not owning your responsibility to do the things that Drake hasn’t thought of yet?
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