Dime videos have always been calculated exercises in brevity: how do you condense three or four years worth of filming into less than twenty minutes of bangers?
GLORY: The Legend of Dime is expansive. (30 minutes!) It is the crew’s first video in over half-a-decade, and in that time, this very un-serious company got a bit more serious — in the having an actual office, an army of Bryans, paying Jake Johnson and Andrew Reynolds, and hosting an event attended by seventy million people sense of the word “serious.”
It is typical for a company to become more rigid when it becomes serious. “This is the only camera we use and every clip needs to be filmed on it.” GLORY is proof that the Dime brought to your screen is anything but serious. Let Bryan worry about the serious stuff. iPhone clips with the horizontal crop mid-part? Sure. Different bitrates? Who cares. Re-running a clip that was already in an older video ten years ago? Absolutely. If fashion is only data, Dime ran the numbers and figured out that truly nobody gives a shit about any of the “rules” we impose on ourselves as vibes-abiding skateboarders, as long as everyone is having a good time.
And GLORY is certainly one of the most ripping times you’ll have at the movies this holiday season ❤️