#slownewsweek
“What’s in the future for Zoo York? Airplanes? Asteroids?”
Over the past several weeks, Zoo has been releasing videos to celebrate the company’s twenty-year anniversary. Beyond an admittedly sorta sick return to Astor Place since a decade-and-a-half hiatus, a recent episode featured the team visiting the Chapman warehouse, where a lot of their board production has taken place. Considering there isn’t a gallery to browse through early Zoo graphics available online anywhere, it’s a fun trip back to simpler times to when a two-color graphic board was considered an anomaly.
And thus, your average mid-twenties to mid-thirties skateboarder is inevitably left with 411 “Industry” YouTubes as a vehicle to reminisce on old companies’ primes (e.g. this isn’t the first time in the past month where an “Industry” section has provided the exemplary five-minute glimpse of a company we were once in love with.) Who would have thought that the “expanding” promises uttered twenty years ago would amount to such a far-off result? Either way, try and find someone who doesn’t have this section on their shortlist of 411 favorites.
Previously: The Zoo York Institute of Design, Eli Gesner on skateboarding in New York, 1997